Audience Research

British Board of Film Classification- BBFC

Suitable for 15 years and over.
Rated 15 films include the following features:
discrimination
drugs
horror
imitable behaviour
language
nudity
sex
violence
and are unsuitable for any persons below the age of 15 to rent or buy films of this certificate.

18 rated films similarly contain the same elements as a 15 but the violent behavior, language and nudity may be of a stronger nature.

These elements contribute towards the rating of the film and are allowed in films but are not allowed to be focussed to much upon in the film.

1.	8.8	Inception (2010)	320,717
2.	8.6	Toy Story 3 (2010)	116,749
3.	8.4	Black Swan (2010)	99,977
4.	8.4	Elite Squad 2 (2010)	5,229
5.	8.4	The King's Speech (2010)	58,716
6.	8.1	How to Train Your Dragon (2010)	64,536
7.	8.1	The Social Network (2010)	103,604
8.	8.0	The Fighter (2010)	40,440
9.	8.0	True Grit (2010)	48,145
10.	8.0	Shutter Island (2010)	139,466

Recent seat grabbers have been remakes and sequels. We will advertise Femme Fatal appropriately to attract a wide range of audience aimed around 18-50 year olds. The younger audience will be interested as the Film Noir genre is recently being portrayed in mass media. This is shown in Britney Spears recent album titled Femme Fatale and in Rockstar’s latest release L.A Noire. The older audience will be attracted to the film as they are familiar with the genre and its enigmas. Femme Fatal will be action packed and keep the audience on the seats, this will hopefully get the audience to give a mass word of mouth hype.